Brands have come to fully realize the value of social media in their marketing initiatives as well as in driving their core business objectives. A wide range of metrics is available to evaluate social media, such as hits, conversion rates, …
By Dez Duran-Lamanilao Y’all Connect is a blogging/social media conference held yearly in Birmingham, Alabama. It features leading experts in blogging and social media to help business owners and managers define, express and share their stories. This year’s edition will …
By Dez Duran-Lamanilao How do you evaluate customer behavior and return of investment (ROI) for your social media marketing campaigns? With a wide range of analytics tools available in the web, it is vital to assess the specific needs of …
Are you thinking of getting a piece of the more than 2.3 billion active social media users? Image Source: Marketing Land With 2017 here with us, many companies have already planned a number of social media marketing campaigns they are …
By Arnold Obat Image Source: CK Digital When it comes to social media marketing, one thing is certain and that is the fact that things constantly change. Furthermore, there are always new social media platforms emerging from time to time …
By Dez Duran-Lamanilao How has technology impacted the beliefs, personality and distinctive qualities of a human being? People have become too much absorbed in technology that you might be sometimes left to wonder whether the person you are talking to …
Image Source: Web Dominators By Arnold Obat Creating quality online content for social media marketing purposes is not easy, doing it on a budget is practically impossible. Just in case you are wondering, this is not my words but what …
By Arnold Obat Facebook’s dynamic ad feature is without a doubt one of the best ROI strategies for eCommerce sites. With it in place, eCommerce sites can perform better and bound to improve sales. For instance, with Facebook’s dynamic ad …
Image Source: Assets Entrepreneur By Arnold Obat One challenge digital marketers face on a yearly basis is keeping up with the ever-changing social media trends. In fact, it’s not rare to find digital marketers going on and on about the …
By Dez Duran-Lamanilao Social media websites have largely influenced how people communicate and socialize on the Internet. In my previous post, we focused on cloud computing. As businesses put emphasis on both cloud computing and social media to grow their …
