Pinterest Marketing
Let Pinterest go to work for you with the “Buy It” pin. Pinterest is a fun way to explore all the things you love and dream of owning one day. But the marketing aspect of Pinterest has changed dramatically over …
How SEO Helps Your Business
How does SEO help my company? It is a question we receive frequently at Shout. Prospective clients are always a bit tentative on how search engine optimization (SEO) works? They are just not sure if it is worth the investment. They are …
How to use Facebook to promote your business
Checklist Find out if your customers are on Facebook; and whether they expect to find your business there. If you run any kind of consumer-facing enterprise, such as a café, a shop, a plumbing business or an eCommerce website, many …
Yes or No to Invite Friends to like your Facebook Page?
To invite all your friends to like your Facebook business page! Yes or No? Inviting your friends to like your Facebook Page is the greatest way to kick start your business off on Facebook for sure. Is it a good …
6 Ways to Increase Twitter Engagement
By Shayla Price Do you want to encourage more interaction with your Twitter followers? Looking for ways to engage your Twitter community? In this article you’ll discover six ways to increase engagement on Twitter. #1: Offer Personalized Encouragement The best engagement …
How Professional Service Firms can Make the Most of Social
The way professional services firms use social media is changing rapidly. Not so long ago, these channels were seen at best as a distraction, and at worst a significant reputational risk to be carefully controlled. Today, professional services businesses are …
SEO article – Using cornerstone content to make your site rank
The most common question we answer in our website reviews is “how do I make my site rank for keyword X?”. What most people don’t realize is that they’re asking the wrong question. You see, sites don’t rank: pages rank. …
Why Video is the Social Media Trend to Watch in 2016
Video isn’t just an important part of the online experience; increasingly, video is the internet. Social video has exploded in the past year and we see no reason that it won’t continue to grow exponentially. According to a report by …
How to Turn Your Entire Staff into a Social Media Army
With 36 million Facebook likes and 10 million Twitter followers, Starbucks has clearly mastered the art of social media. It’s also translated social fans into real revenue: The company’s famous Tweet-a-Coffee Twitter campaign, for instance, generated $180,000 in direct sales in less than …
5 Challenges Solved by Keeping A Social Media Content Calendar
1. Posting content that performs poorly You have a team of talented writers, a great social media promotion strategy, and a lot of interesting topics to cover. Despite all of these resources, your content marketing efforts are not meeting your …